Lub Bun Chong has been an Independent Director of Amber Premium since March 2025. He was an independent director of iClick Interactive Asia Group Limited from July 2019 to March 2025. He is currently a partner at C Consultancy Limited, specializing in corporate and financial advisory in the digital and media sectors of China and Southeast Asia. Before joining C Consultancy, he served as chief financial officer and director of M&A at Clear Media (HKEX: 00100) and as chief financial officer at Focus Media (SZ: 002027). Earlier in his career, he worked at PricewaterhouseCoopers (PwC) in China, Hong Kong, and Singapore. An accomplished author, Lub Bun Chong wrote Managing a Chinese Partner (published by Palgrave Macmillan) and contributes to top publications on China’s business landscape. He holds a bachelor’s degree in accountancy from the National University of Singapore and an MBA with merit from Manchester Business School. He is a chartered accountant in Singapore.